You may wonder why a freelance copywriter from Manchester is blogging on the state of American Football in Wisconsin. Besides the fact that copywriters research and blog on just about anything, if you’ve read my blog before or know anything about me, you’ll know I lived in America for two years.

In Wisconsin to be precise, where I ended up somehow hooked to the little known sport in the UK, but massive game in the US, called American Football.

Two years ago, the college football team, The Wisconsin Badgers, won their Big Ten Championship and had a victory trip to the Rosebowl in California. Then they did it all again the next year. The Green Bay Packers meanwhile, the state’s NFL team, well they just went and won the Superbowl, the crowning achievement for any team. Then they went 15 straight games undefeated in the following season.

But this year, this season, it’s a different story all around.

In many ways, both teams are victims of their own successes. Expectations are tremendously high, and they just can’t live up to them.

The Badgers came off back to back Rosebowl trips only to have their starters leave for the NFL, and with new national attention on the program, half their coaching staff leave for higher paid jobs and career advancements elsewhere. Thus this left a big problem back at Camp Randall, which has been evident to see in their first 3 games.

While star running back Montee Ball may have stayed, the superb offensive line from last season is nowhere in sight. Ball can run, but he needs holes. That needs to be worked on, because Ball has the potential to be legendary, and his big gains really rally the team.

More analysis from the Manchester Copywriter BJ Hampson on my new website.